Universal's Islands of Adventure

During UIOA, Richard Walsh's skill as a Concept and Graphic Designer helped to establish a new breed of theme park for Universal Studios.  Work included weekly meetings with senior management to create attraction, restaurant and retail identities for Seuss Landing and Toon Lagoon. Richard also participated in the branding of the entire project.

Audry Geisel, the widow of Dr. Seuss, was personally involved in maintaining the Seuss brand.